Privacy

This privacy statement was last updated on 27 November 2023

1. Who are we?

This privacy statement is directed at the users of the Patient Journey App website. This privacy statement informs you about the data that Interactive Studios B.V. (hereinafter also referred to as “we”) collect through the Patient Journey App website.

Please note: this privacy statement does not apply to the processing of your personal data through the Patient Journey App.

The user of this website is considered the data subject, and Interactive Studios B.V. is identified as the data controller within the meaning of the General Data Protection Regulation (GDPR).

2. Which data do we process?

We process the following data via Hubspot forms through the contact form on the website (these are only processed if you fill out the form):

  • Name

  • Name of healthcare institution

  • Email address

  • Phone number

  • Your message

This data is used to contact you directly in relation to your question or comment.

We process, through the use of Google Analytics and Leadfeeder, among others, the following data from users of the Patient Journey App website:

  • Your IP address (masked, not traceable to your personal internet connection)

  • Your internet browser

  • The pages you visit, the order in which you visit them, and how long you stay on each page

  • Your location (based on your IP address)

3. Why do we use this information?

We use your personal data to:

  • Contact you (contact form): When you reach out to us via the contact form, we request certain personal data. The use of your personal data is based on our legitimate interest to respond to your question or request and to communicate with you.

  • Provide insights into the use of this website to optimize it (Google Analytics): By using Google’s web analysis service, we can better understand and optimize the use of our website. This allows us to see, for example, which pages are visited the most and how long people stay on the website. The use of your personal data is based on our legitimate interest to improve the user experience and tailor the content and functionality of the website to the needs of our visitors.

  • Gain insight into who visits this website and which pages are most visited using the web analysis service from Leadfeeder.

4. With whom do we share data?

Your personal data is shared with Google (as they are the provider of the Google Analytics platform) and Leadfeeder.

Additionally, your contact details are shared with Hubspot, our CRM system, where the contact details are stored and are visible only to us.

5. How long do we retain data?

The data is retained for as long as the Google Analytics and Leadfeeder account of Interactive Studios is linked to this website. Your contact details are stored in the CRM until retaining your data is no longer necessary.

6. How do we secure your data?

We implement appropriate technical and organizational measures to protect data against loss or any form of unlawful processing. Interactive Studios is certified in both ISO 27001 (information security) and ISO 9001 (quality management). Additionally, Interactive Studios holds the NEN 7510 certification (information security in healthcare). The systems of Interactive Studios are regularly subjected to security tests.

We cannot be held liable if unauthorized persons gain access to personal data due to circumstances beyond our control.

7. Third-party websites

This privacy statement does not apply to websites or other applications of third parties that are linked to this website. We cannot guarantee that these third parties will handle your personal data in a reliable or secure manner. We recommend that you read the privacy statement of these websites or other applications before using them.

8. What are your rights?

Through this privacy statement, we fulfill your right to clear and understandable information about how we process your personal data. In addition to this right, you have several other rights regarding (the processing of) your personal data:

  • The right to data portability: You have the right to receive your personal data from us and transfer it to another party.

  • The right to erasure: You have the right to request that your personal data be deleted if it is no longer necessary or has been processed unlawfully.

  • The right to access: You have the right to access the personal data we process about you and to receive a copy of it.

  • The right to rectification and completion: You have the right to have incorrect personal data corrected and incomplete data completed.

  • The right to restriction of processing: You have the right to restrict the processing of your personal data in certain situations.

  • The right to object to processing: You have the right to request that your personal data be processed less. This means you can request to limit the processing of your personal data in certain situations, for example, if you dispute the accuracy of the data.

  • The right to lodge a complaint: You have the right to lodge a complaint with us, as well as with the Data Protection Authority, if you believe that we are processing your personal data unlawfully.

You can exercise your rights by sending an email to info@interactivestudios.nl.

Additionally, you have the right to a human review of decisions made about you based on automated processing of your personal data. This means you have the right to receive an explanation of the logic behind such decisions and to object to decisions that have significant consequences for you. This is not relevant concerning the processing of your personal data on the Patient Journey App website, as we do not apply automated decision-making.

The data we collect about you through Google Analytics is not traceable to an individual. If you do not want us to collect the data mentioned in point 2, we advise you not to use this website or the forms on the website.

9. Protection of children's privacy

We understand that it is important to protect the privacy of children in the interactive world of the internet. The Patient Journey App website is not designed for or intentionally targeted at children aged 13 or younger. It is not the policy of Interactive Studios to intentionally collect or store information about individuals aged 13 or younger.

10 . Changes to the privacy statement & contact

We may update this privacy statement from time to time if new laws and regulations or other developments warrant it. You can find the latest version of the privacy statement on this website. If you have any questions about this privacy statement, you can contact Interactive Studios by emailing info@interactivestudios.nl.

11. Cookie statements

Below are the cookies used on the Patient Journey App website:

  • ss_cookieAllowed
    Provider: patientjourneyapp.com
    Purpose: To track whether cookies have been accepted by the user of the website.

  • _ga*
    Provider: Google Analytics
    Purpose: To anonymously collect analytical data about website usage.

  • APISID
    Provider: Google Ads Optimization
    Purpose: To store preferences and other information such as preferred language.

  • SAPISID
    Provider: Google Ads Optimization
    Purpose: To store preferences and other information such as preferred language.

  • SID
    Provider: Google Ads Optimization
    Purpose: To prevent fraud.

  • SIDCC
    Provider: Google Maps
    Purpose: To anonymously collect analytical data about website usage.

  • SSID
    Provider: Google Maps
    Purpose: To anonymously collect analytical data about website usage.

  • HSID
    Provider: Google Ads Optimization
    Purpose: To prevent fraud.

  • AED
    Provider: Google Ads Optimization
    Purpose: To prevent fraud.

  • NID
    Provider: Google Ads Optimization
    Purpose: To store preferences and other information such as preferred language.

  • 1P_JAR
    Provider: Google Analytics
    Purpose: To anonymously collect analytical data about website usage.

  • SEARCH_SAMESITE
    Provider: Google Analytics
    Purpose: To prevent the browser from sending this cookie along with requests from other sites.

  • _gcl_au
    Provider: Google Adsense
    Purpose: To anonymously collect analytical data about website usage.

  • lfa
    Provider: Leadfeeder
    Purpose: To collect analytical data about website usage.